Rodrigo Fabeiro

Rodrigo Fabeiro
Rodrigo is the current head of sport marketing for Reebok at Adidas APAC HQ in China. Some of his tasks are dealing with global partnerships Crossfit, Les Mills and UFC in China as well as develop and execute the biggest digital fitness trainers community in China.

Prior to this role, Rodrigo created an innovative marketing start-up helping brand engage with Gen-Z in universities across China through sport. He also gained solid working experience in Direct Marketing, O2O campaigns, CRM Management and Digital Marketing.

Graduated in Business Administration, holds a Master degree in International Business and Marketing, and speaks 4 languages proficiently: Spanish, English, Mandarin and French.